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The formation of new business ventures in networks: creating new intermediary roles and extracting value from the exploitation of technology
Handelshögskolan, Stockholm School of Economics.
KTH, Skolan för informations- och kommunikationsteknik (ICT), Centra, KTH Center för Trådlösa System, Wireless@kth.
Handelshögskolan, Stockholm School of Economics.
2010 (Engelska)Konferensbidrag, Publicerat paper (Refereegranskat)
Abstract [en]

This paper analyzes new business formation connected to the use of established mobile technologies and associated services. The purpose of the paper is to describe how a set of alternative business network situations can emerge when established wireless application technologies are exploited and new value is created and new business ventures are formed. A set of short cases describe how new business can be created based on established SMS applications and services. The paper discusses central aspects of the formation of new business ventures in networks. Here, focus is on opportunities to create value based on the exploitation of existing technology. The technology is used in a new way and is perceived by existing actors as an opportunity to exploit by creating a new intermediary performing a new role. In business practice, technology development is related to formation of new business ventures, they cannot be separated from each other.

Ort, förlag, år, upplaga, sidor
2010.
Nyckelord [en]
New business, mobile services, industrial networks, end user activities, technology development, entrepreneurship
Nationell ämneskategori
Företagsekonomi Telekommunikation
Identifikatorer
URN: urn:nbn:se:kth:diva-86168OAI: oai:DiVA.org:kth-86168DiVA, id: diva2:500477
Konferens
26th IMP Conference. Budapest, Hungary. 2-4 September 2010
Anmärkning
QC 20120423Tillgänglig från: 2012-02-13 Skapad: 2012-02-13 Senast uppdaterad: 2012-04-23Bibliografiskt granskad

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Av författaren/redaktören
Markendahl, Jan
Av organisationen
KTH Center för Trådlösa System, Wireless@kth
FöretagsekonomiTelekommunikation

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