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Placing social capital in business networks: conceptualisation and research agenda
NTNU Norwegian Univ Sci & Technol, Alesund, Norway..
KTH, School of Architecture and the Built Environment (ABE), Real Estate and Construction Management.
NTNU Norwegian Univ Sci & Technol, Alesund, Norway..
2018 (English)In: Journal of business & industrial marketing, ISSN 0885-8624, E-ISSN 2052-1189, Vol. 33, no 8, p. 1100-1113Article in journal (Refereed) Published
Abstract [en]

Purpose This paper aims to refine conceptual treatment of the social facet in business relationships and reinforce its significance in the industrial marketing and purchasing (IMP) research tradition by integrating the concept of social capital in its original interpretation into the actor-resource-activity (ARA) model. Design/methodology/approach The paper begins by indicating some typical conceptual challenges associated with application of social capital in IMP. This is followed by a conceptual clarification that explores the origin and the essence of social capital in economic sociology. Finally, the paper proposes integrating social capital in its original interpretation into IMP's ARA model and presents four propositions on how social capital is created in interaction between business actors. Findings The paper shows how bridging Bourdieu's theory of social capital with the IMP approach may solve the identified conceptual challenges. This paper's main contribution is a cyclical model depicting how social capital is created in business networks. It is integrated into the ARA model and designed specifically for studying the social facet of business relationships. Research limitations/implications The paper is expected to aid IMP researchers in empirical contexts where the social component in business relationships is particularly prominent. As such, the novel approach presented could be used to further understand how social exchange processes are related to relationship governance, relationship initiation and development. Originality/value The proposed model shows how social capital is generated through the dynamic interplay in the social facets of actor, activity and resource dimensions, emphasising its creation dynamics. The model integrates insights from the classic works in economic sociology to strengthen the social side of IMP's socioeconomic interface and is intended to be used as a tool for empirical application.

Place, publisher, year, edition, pages
EMERALD GROUP PUBLISHING LTD , 2018. Vol. 33, no 8, p. 1100-1113
Keywords [en]
Social Capital, Business relationships, Social exchange, Economic Sociology, ARA Interaction Model, Interaction
National Category
Economics and Business
Identifiers
URN: urn:nbn:se:kth:diva-239861DOI: 10.1108/JBIM-12-2017-0324ISI: 000450078200004Scopus ID: 2-s2.0-85056582285OAI: oai:DiVA.org:kth-239861DiVA, id: diva2:1270899
Note

QC 20181214

Available from: 2018-12-14 Created: 2018-12-14 Last updated: 2020-06-05Bibliographically approved

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Havenvid, Malena Ingemansson

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