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Turning ideas into innovations: introducing demand-driven collaborative ideation
KTH, School of Industrial Engineering and Management (ITM), Machine Design (Dept.), Integrated Product Development.ORCID iD: 0000-0002-9746-4498
New Business Development and Innovation, Group Function Strategy, Telefonaktiebolaget LM Ericsson.
KTH, School of Industrial Engineering and Management (ITM), Machine Design (Dept.), Integrated Product Development.ORCID iD: 0000-0002-6024-7908
2014 (English)In: International Journal of Innovation and Regional Development, ISSN 1753-0660, E-ISSN 1753-0679, Vol. 5, no 4/5Article in journal (Refereed) Published
Abstract [en]

Web-enabled tools for ideation are becoming increasingly diffused in companies, but their true impact on innovation performance has been questioned. A factor that can explain some of the so far missing performance of these firm-internal systems for ideation is a lack of attention to the demand-side of ideation. Frequently, the focus of ideation is put more or less unilaterally on the supply-side, with the aim to generate as many or as good ideas as possible, instead of focusing on innovation needs. The aim of this article is to describe and analyse demand-driven collaborative ideation, with a particular emphasis on its management aspects. In order to empirically investigate how to manage this new approach to ideation, a case study of Ericsson, a Swedish multi-national corporation, has been performed. The results highlight that incentives, visibility and resources are three main components of demand-driven collaborative ideation and outline key challenges with this new approach to ideation.

Place, publisher, year, edition, pages
2014. Vol. 5, no 4/5
Keywords [en]
idea management; demand-driven ideation; innovation; collaboration; social media; case study; Ericsson; Sweden; multinational corporations; MNCs; incentives; visibility; resources.
National Category
Social Sciences Interdisciplinary
Research subject
Industrial Economics and Management
Identifiers
URN: urn:nbn:se:kth:diva-250581DOI: 10.1504/IJIRD.2014.064152OAI: oai:DiVA.org:kth-250581DiVA, id: diva2:1308132
Note

QC 20190625

Available from: 2019-04-30 Created: 2019-04-30 Last updated: 2019-06-25Bibliographically approved

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