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The Semiotics of the luxury partner brand
KTH, School of Industrial Engineering and Management (ITM), Industrial Economics and Management (Dept.), Industrial marketing.
2011 (English)In: Semiotics 2010 : "the semiotics of space": proceedings of the 35th annual meeting of the Semiotic Society of America / [ed] Karen Haworth, Jason Hogue, Leonard G. Sbrocchi, Ottawa: Legas , 2011Conference paper (Refereed)
Place, publisher, year, edition, pages
Ottawa: Legas , 2011.
National Category
Economics and Business
URN: urn:nbn:se:kth:diva-62863OAI: diva2:481264
The Thirty-fifth Meeting of the Semiotic Society of America. Louisville, Kentucky. October 21-24, 2010
QC 20120124Available from: 2012-01-20 Created: 2012-01-20 Last updated: 2012-01-24Bibliographically approved

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Uggla, Henrik
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