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Varumärkesarkitektur: strategi teori & kritik
KTH, School of Industrial Engineering and Management (ITM), Industrial Economics and Management (Dept.), Industrial marketing.
2001 (Swedish)Book (Other academic)
Place, publisher, year, edition, pages
lund: liber ekonomi , 2001, 1. , 117 p.
National Category
Economics and Business
URN: urn:nbn:se:kth:diva-62870ISBN: 91-47-06378-5OAI: diva2:481271
NR 20140805Available from: 2012-01-20 Created: 2012-01-20Bibliographically approved

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Uggla, Henrik
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