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Tools for Strategy Development Suitable for Startups with Focus on Online Platforms: Case Study of the ICT4MPOWER Group
KTH, School of Information and Communication Technology (ICT).
2012 (English)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesisAlternative title
Verktyg för strategiutveckling lämpliga för verksamheter i uppstartsfasen med fokus på "online-plattformar" (Swedish)
Abstract [en]

Business, organizational and information systems strategies are part of the process of turning an idea into an operating organism. This process can be easy or complicated depending on many factors; however its importance cannot be underestimated. This thesis presents a case study performed in order to show how to develop strategies using easy-to-use models and methods collected from literature researches. The result is a basic guide, for the ones that are thinking about developing their strategies, using the case as example.

Abstract [sv]

Affärs-, organisations- och informationssystemsstrategier är en del av processen från att omvandla en idé till en fungerande organism. Denna process kan vara lätt eller komplicerad beroende på många faktorer, oberoende av detta, bör dess betydelse inte underskattas. Denna avhandling presenterar en fallstudie som genomförts för att visa hur man kan utveckla strategier med hjälp av lättanvända modeller och metoder som sammanställts genom diverse litterära studier. Resultatet är en guide ämnat åt dem som funderar på att utveckla sina strategier med hjälp av fallet som exempel.

Place, publisher, year, edition, pages
2012. , 55 p.
Series
Trita-ICT-EX, 2012:90
Keyword [en]
Strategi Mission Vision Customer Relationship Management e-business
National Category
Engineering and Technology
Identifiers
URN: urn:nbn:se:kth:diva-98679OAI: oai:DiVA.org:kth-98679DiVA: diva2:538469
Subject / course
Engineering and Management
Educational program
Bachelor of Science - Business Engineering
Uppsok
Technology
Examiners
Available from: 2012-07-02 Created: 2012-06-29 Last updated: 2012-07-02Bibliographically approved

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Type fulltextMimetype application/pdf

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CiteExportLink to record
Permanent link

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Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
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