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Development and production of a film intended for education and PR in the area of Reactor Technology products.
KTH, School of Engineering Sciences (SCI).
2012 (Swedish)Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
Abstract [sv]

Avdelningen för reaktorteknologi på Alfa Laval har identifierat svårigheter vid förmedlingen av kunskap till potentiella kunder. Examensarbetet innefattar utveckling och produktion av en film avsedd för utbildning och marknadsföring av Alfa Lavals flödesreaktorer, ART® Plate Reactors, för att förbättra Alfa Lavals sätt att förmedla kunskap till och fånga intresse hos potentiella kunder på mässor.

Målet med examensarbetet är att filmen ska användas på kemiteknikmässor där reaktorerna ställs ut, och syftet med arbetet var att med mässbesökarnas förkunskaper som bas utveckla en film som väcker intresse och samtidigt fungerar som ett lärandemedel.

Genom intervjuer har information om hur mässor går till, önskemål om filmens utformning, samt bedömning av besökarnas förkunskaper samlats in. Dessa intervjuer, samt litteraturstudier inom området för kemiska reaktorer och lärande med animation och kommunikation på mässor har legat till grund för arbetet med framtagandet av filmen.

En storyboard utvecklades, och lade grunden för produktionen av filmen som gjordes i samarbete med filmbyrån Upper/First i Malmö. Produkten av examensarbetet, filmen, finns att se på

http://youtu.be/PyoX3mVXuYc.

Nyckelord:

Storyboard, Multimodalt lärande, Kontinuerliga flödesreaktorer, Reaktorteknologi, ART® Plate Reactors

Abstract [en]

The Reactor Technology department at Alfa Laval has identified a difficulty in the mediating of knowledge to potential customers. The Master Thesis consists of the development and production of a film intended for education and marketing of the flow reactors at Alfa Laval, the ART® Plate Reactors, in order to improve Alfa Lavals way of mediate knowledge to potential customers and to catch their interest.

The purpose of the Master Thesis was to show the film at chemical engineering fairs where the reactors are exhibited, and the aim of the work was to develop a film which catches interest and serves as a learning tool with the visitors’ prior knowledge as the basis.

Information about what happens at fairs, requests for the presentation of technical content in the film and the assessment of the visitors’ prior knowledge was collected through interviews. These interviews, together with literature studies in the field of chemical reactors, learning with animations and communications at fairs formed the basis for the development of the film.

A storyboard was developed, and was formed as the basis for the production of the film which was developed together with the film bureau Upper/First in Malmö, Sweden. The product of the Master Thesis, the film, can be found at

http://youtu.be/PyoX3mVXuYc.

Keywords:

Storyboard, Multimodal learning, Continuous flow reactors, Reactor Technology, ART® Plate Reactors

Place, publisher, year, edition, pages
2012. , 69 p.
National Category
Learning
Identifiers
URN: urn:nbn:se:kth:diva-106988OAI: oai:DiVA.org:kth-106988DiVA: diva2:574345
Subject / course
Technology and Learning
Educational program
Master of Science in Engineering - Engineering and of Education
Uppsok
Technology
Supervisors
Examiners
Available from: 2012-12-05 Created: 2012-12-05 Last updated: 2013-03-19Bibliographically approved

Open Access in DiVA

fulltext(2299 kB)416 downloads
File information
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72697a5957e7ee77779a83f3236f85f3a76eb77b7922fda7c1a78eda19f8267e1c470ade2d2d5d85bb05a042fcef8bd3b9ca27c3e8a80259bd965fcf6d483e84
Type fulltextMimetype application/pdf

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School of Engineering Sciences (SCI)
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