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Striking a Balance: Freedom, autonomy & constraints in development work
KTH, School of Industrial Engineering and Management (ITM), Industrial Economics and Management (Dept.), Industrial Management.
2013 (English)In: Proceedings of the 20th International Product Development Management Conference: Re-enchanting technology, Paris, France, 2013Conference paper (Refereed)
Abstract [en]

The importance of creativity in organizations whose business idea is to sell creative consultancy services is unquestionable; one such example is design consultancy firms that take on fuzzy front end (FFE) and development commissions. Especially during the FFE of development work objectives are vague, management methods are unstructured and creativity is needed. However, when the work is done as a consultancy service they must manage to be efficient and deliver the fuzzy commission according to time and content constraints. The objective is to describe how creative freedom and autonomy is balanced with constraints. The author concludes that the balancing act is dependent upon how far into the process the team has come. Early on the process activities may be predefined and as such constrained, whilst more room for improvisation and freedom is needed further on. On the other hand the content-related objectives should be vaguely defined initially, subsequently becoming more constrained after the FFE.

Place, publisher, year, edition, pages
Paris, France, 2013.
Keyword [en]
design, design consultancy, design content, design process, autonomy, constraints, freedom
National Category
Other Engineering and Technologies not elsewhere specified Other Social Sciences not elsewhere specified Business Administration
URN: urn:nbn:se:kth:diva-128512OAI: diva2:647706
20th International Product Development Management Conference
Kreativ på beställningKonkurrenskraftigt tjänstearbete (KUTA)Competitive Service Work (KUTA)

QC 20140305

Available from: 2013-09-12 Created: 2013-09-12 Last updated: 2014-03-05Bibliographically approved

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