Change search
ReferencesLink to record
Permanent link

Direct link
Communiplay: A field study of a public display media space
KTH, School of Information and Communication Technology (ICT), Communication Systems, CoS, Mobile Service Laboratory (MS Lab).
2014 (English)In: CHI '14 Proceedings of the SIGCHI Conference on Human Factors in Computing Systems, Association for Computing Machinery (ACM), 2014, 1415-1424 p.Conference paper (Refereed)
Abstract [en]

We present Communiplay, a public display media space. People passing by see their own contour mirrored on a public display and can start to play with virtual objects. At the same time, they see others playing at remote displays within the same virtual space. We are interested whether people would use such a public display media space, and if so, how and why. We evaluate Communiplay in a field study in six connected locations and find a remote honey-pot effect, i.e. people interacting at one location attract people at other locations. The conversion rate (percentage of passers-by starting to interact) rose by +136% when people saw others playing at remote locations. We also provide the first quantification of the (local) honey-pot effect (in our case it raised the conversion rate by +604% when people saw others playing at the same location). We conclude that the integration of multiple public displays into a media space is a promising direction for public displays and can make them more attractive and valuable.

Place, publisher, year, edition, pages
Association for Computing Machinery (ACM), 2014. 1415-1424 p.
Keyword [en]
In-the-Wild Study, Media Space, Public Displays
National Category
Engineering and Technology
URN: urn:nbn:se:kth:diva-146685DOI: 10.1145/2556288.2557001ScopusID: 2-s2.0-84900451250ISBN: 978-145032473-1OAI: diva2:724786
32nd Annual ACM Conference on Human Factors in Computing Systems, CHI 2014; Toronto, ON; Canada; 26 April 2014 through 1 May 2014

QC 20140613

Available from: 2014-06-13 Created: 2014-06-13 Last updated: 2014-06-13Bibliographically approved

Open Access in DiVA

No full text

Other links

Publisher's full textScopus

Search in DiVA

By author/editor
Tollmar, Konrad
By organisation
Mobile Service Laboratory (MS Lab)
Engineering and Technology

Search outside of DiVA

GoogleGoogle Scholar
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available

Altmetric score

Total: 20 hits
ReferencesLink to record
Permanent link

Direct link