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Exploring the creation of disruptive innovations by student start-ups through an open innovation perspective: The case of Stu:Drive
Politecnico di Milano, Italy.ORCID iD: 0000-0003-3970-7102
KTH, School of Industrial Engineering and Management (ITM), Industrial Economics and Management (Dept.).ORCID iD: 0000-0001-8542-1848
Universidad Nacional Autónoma de México, Facultad de Estudios Superiores Cuautitlán. (Department of Accounting and Administration)
Instituto Tecnológico y de Estudios Superiores de Monterrey, Campus Estado de México. (Department of Biotechnology and Chemical Engineering)
2014 (English)In: IPEDR, 2014Conference paper, Published paper (Refereed)
Abstract [en]

New firms created by students are a clear proof of the positive impact of universities in society. These new small firms, also known as start-ups, begin with an original idea from a student (or a team of them) triggered by many factors and mechanisms. Most universities have considerably focused in fostering the proper type of mechanisms to ignite an entrepreneurial attitude in students during the last years. Nevertheless, from the vast range of available options a university might consider, it is very difficult to encompass several of them under one concept that can be promoted amongst students. This problem implies, on one side, that more efforts and projects from universities would need to be implemented, and on the other side, that students may not have a clear direction on how to focalize their novel and entrepreneurial ideas. This paper attempts to provide a solution to this gap by suggesting the use of an open innovation perspective to support students not only to innovate technologically and create a start-up with it, but also to go beyond new firm creation and achieve on creating a new market. To do this, the paper briefly analyzes the successful case of the company Stu:Drive, a student start-up originated by Serbian students operating without competitors throughout the Balkans. Stu:Drive provides a platform for car-sharing that allows people to reduce their transportation costs and has become a very popular way of travelling during the last months. Through the example of this firm, the paper discusses the innovative business model of Stu:Drive and how the start-up created a successful disruptive innovation in the transportation industry in a large region of Eastern Europe. The paper concludes with recommendations for universities, students and policy-makers in education systems from developing economies, as well as some suggestions for future directions on research on the phenomenon of student start-ups.

Place, publisher, year, edition, pages
2014.
Series
IPEDR, ISSN 2010-4626
Keyword [en]
student start-ups, open innovation, disruptive innovation, new business models, transportation industry, Stu:Drivel, entrepreneurial intentions
National Category
Engineering and Technology
Research subject
Industrial Engineering and Management
Identifiers
URN: urn:nbn:se:kth:diva-156823ISBN: 978-607-95635 (print)OAI: oai:DiVA.org:kth-156823DiVA: diva2:768001
Conference
International Conference on Research and Innovation 2014 – Multidisciplinary, Guanajuato (Mexico), 10th – 11th April 2014
Note

QC 20141204

Available from: 2014-12-02 Created: 2014-12-02 Last updated: 2014-12-04Bibliographically approved

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Ramirez-Portilla, AndresJovanovic, Marin

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