Recruiters and applicants: An exchange of words
2014 (English)In: Journal of Financial Services Marketing, ISSN 1363-0539, Vol. 19, no 2, 94-103 p.Article in journal (Refereed) Published
Recruitment processes have become important for organisations and involve key decisions: whether to recruit, how and when to recruit, and who or 'what' to recruit. Despite the structured and systematic nature of recruitment, making sensible interpretations of the curriculum vitae (CV), interview performances and assessment centre results about the prospective employee remains an enormous challenge. Similarly, from the candidate's perspective, assessment of the organisation is equally complex. This article provides perspective of this potential 'initial contact' of prospective employees and organisations. The data used to inform this 'initial contact' for analysis is from the CV and the job advertisement. These documents can be used to investigate the 'match' between organisational and applicant requirements and offers; the information exchange. CVs uploaded to Websites by applicants were analysed. The same online sources were used for job advertisements. Using a software package, analysis revealed the most common words that organisations and applicants use to describe their experience, requirements and offerings. Specifically, results showed that applicants for marketing roles in financial services management often neglect the use of keywords demonstrating a low 'match' with advertisement requirements.
Place, publisher, year, edition, pages
2014. Vol. 19, no 2, 94-103 p.
exchange, human resources, recruitment, relationships, transactions
Economics and Business
IdentifiersURN: urn:nbn:se:kth:diva-161524DOI: 10.1057/fsm.2014.8ScopusID: 2-s2.0-84901854818OAI: oai:DiVA.org:kth-161524DiVA: diva2:794850
QC 201503132015-03-132015-03-122015-03-13Bibliographically approved