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Value Creation and Coopetition in M2M Ecosystem: - The Case of Smart City
KTH, School of Information and Communication Technology (ICT), Communication Systems, CoS, Radio Systems Laboratory (RS Lab). KTH, School of Information and Communication Technology (ICT), Centres, Center for Wireless Systems, Wireless@kth.
KTH, School of Information and Communication Technology (ICT), Communication Systems, CoS, Radio Systems Laboratory (RS Lab).
KTH, School of Information and Communication Technology (ICT), Communication Systems, CoS, Radio Systems Laboratory (RS Lab). KTH, School of Information and Communication Technology (ICT), Centres, Center for Wireless Systems, Wireless@kth.
2016 (English)Conference paper (Refereed)
Abstract [en]

Wireless ICT as a subcategory of the ICT industry has long been serving end users as its direct customers. The value for end users, i.e. connectivity as the end product of this industry, has been created in a linear chain where two major group of actors have been cooperating with each other: Telecom Equipment Vendors (TEV) and Mobile Network Operators (MNO). By the demand of other industries for connecting devices/machines in order to enable various services, Machine to Machine (M2M) communications and Internet of Things have emerged as new concepts where Wireless ICT could serve other industries. As a result “connectivity” became an enabler (service) and not the final product.

In this paper we argue that linear telecom value chains are incapable of serving this new demand, since wireless ICT requires to co-create value with other industries. This causes the formation of telecom value networks in which traditional telecom actors have to form new (different) business relationships with each other; Cooperation with competitors and Competition with cooperators.

Place, publisher, year, edition, pages
IEEE , 2016.
National Category
Other Engineering and Technologies
Identifiers
URN: urn:nbn:se:kth:diva-190756OAI: oai:DiVA.org:kth-190756DiVA: diva2:952628
Conference
27th IEEE Annual International Symposium on Personal, Indoor, and Mobile Radio Communications (IEEE PIMRC) - Workshop on “From M2M Communications to Internet of Things”
Projects
METIS-II
Note

QC 20160816

Available from: 2016-08-15 Created: 2016-08-15 Last updated: 2016-08-16Bibliographically approved
In thesis
1. Coopetition for Mobile Service Provisioning: Is it about infrastructures, services or both?
Open this publication in new window or tab >>Coopetition for Mobile Service Provisioning: Is it about infrastructures, services or both?
2016 (English)Licentiate thesis, comprehensive summary (Other academic)
Abstract [en]

As a means of enhancing our everyday lives, ICT industry has caused and experienced significant transformations during past two decades. This transformation relates to technological advances within ICT, and beyond the ICT ecosystem. Wireless ICT is also not an exception in this regard. Accordingly, if we consider Internet of Things (IoT) as the main enabler for transformation, M2M is then the technological enabler of IoT that represent the Wireless ICT in the process of transformation.

In this thesis we benefit from the concept of Smart City as a place where Wireless ICT participates for digitalizing other industries. We investigate how smartification is taking place, where our findings show that wireless ICT mainly empowers other industries to provide M2M-enabled services. Consequently, this participation imposes major changes on the wireless ICT ecosystem itself. Therefore, we study the changes that are forming the “future wireless ICT”. We have studied cases from smart cities, and expanded our data collection by performing semi-structured interviews with experts and decision makers, as well as participating in multiple projects and workshops. Accordingly, we have benefited from two major theories for analyzing the collected data; namely ARA model and Five Forces framework.

Finally, we argue that traditional actors (i.e. MNOs & Vendors), first have to adopt value co-creation in new businesses. This means cooperation among these actors, which changes the Seller-Buyer relationship to Supplier-Customer, in which they co-create the value. Accordingly, we argue that the linear processes of creating value are inefficient in these new markets and value networks must be adopted instead. As a result, we introduce “vertical coopetition” as a dominant business relationship among traditional actors, and new entrants in future wireless ICT. As the main contribution of this thesis, we discuss the logic behind vertical coopetition while comparing it with horizontal coopetition.

Place, publisher, year, edition, pages
Stockholm: KTH Royal Institute of Technology, 2016. xviii, 93 p.
Series
TRITA-ICT, 2016:19
Keyword
Coopetition, ICT, Wireless, Co-creation, Value, Business
National Category
Telecommunications
Research subject
Information and Communication Technology
Identifiers
urn:nbn:se:kth:diva-189882 (URN)978-91-7729-064-3 (ISBN)
Presentation
2016-08-25, Aula C, Electrum, Kungl Tekniska högskolan, Kistagången 16, Kista, 13:00 (English)
Opponent
Supervisors
Note

QC 20160815

Available from: 2016-08-15 Created: 2016-07-22 Last updated: 2016-08-15Bibliographically approved

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