We study a time-reversed hyperbolic heat conduction problem based upon the Maxwell-Cattaneo model of non-Fourier heat law. This heat and mass diffusion problem is a hyperbolic type equation for thermodynamics systems with thermal memory or with finite time-delayed heat flux, where the Fourier or Fick law is proven to be unsuccessful with experimental data. In this work, we show that our recent variational quasi-reversibility method for the classical time-reversed heat conduction problem, which obeys the Fourier or Fick law, can be adapted to cope with this hyperbolic scenario. We establish a generic regularization scheme in the sense that we perturb both spatial operators involved in the PDE. Driven by a Carleman weight function, we exploit the natural energy method to prove the well-posedness of this regularized scheme. Moreover, we prove the Hölder rate of convergence in the mixed L2 - H1 spaces.