kth.sePublications
Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
UX Influencers: A Netnographic Qualitative Study on Human-Centered Design
KTH, School of Electrical Engineering and Computer Science (EECS), Human Centered Technology, Media Technology and Interaction Design, MID. (TEL)ORCID iD: 0000-0002-8560-7156
2025 (English)In: NETNOCON 2025 Conference Proceedings / [ed] R.V. Kozinets, U. Gretzel, R. Gambetti, A. Heinze, M. Derbaix, G. Fuschillo, A. Gombault, R. Malevicius, & L. Cavusoglu (Eds.), Association for Netnographic Research , 2025Conference paper, Published paper (Refereed)
Abstract [en]

This study examines how User Experience (UX) designers navigate challenges and develop strategies to promote human-centered design (HCD) principles, mainly empathy, inclusivity, and accessibility. Using a netnographic qualitative methodology, it investigates how UX professionals, particularly influencers, bridge the gap between theoretical frameworks and real-world applications through social advocacy and professional practice. While empathy remains a foundational value in UX design, this study highlights persistent barriers, such as organizational resistance, limited accessibility training, and ethical concerns surrounding emerging technologies like AI. The research extends existing discussions by emphasizing the evolving role of UX professionals as practitioners and advocates for systemic change, influencing industry standards and shaping accessibility discourse. Findings suggest that accessibility remains under-prioritized despite its ethical and legal significance, necessitating proactive advocacy and structural reforms. By positioning UX influencers as key actors in the digital design landscape, this study contributes to the broader discourse on human-centered design, design ethics, and the intersection of social influence and digital accessibility. 

Place, publisher, year, edition, pages
Association for Netnographic Research , 2025.
Keywords [en]
Human-centered design, HCI, UX design and research, Accessibility advocacy, Netnography
National Category
Media and Communications Human Computer Interaction
Research subject
Technology and Learning; Education and Communication in the Technological Sciences; Information and Communication Technology
Identifiers
URN: urn:nbn:se:kth:diva-368212OAI: oai:DiVA.org:kth-368212DiVA, id: diva2:1987616
Conference
NETNOCON 2025, Marseilles, France, May 28-30 2025
Note

Part of ISBN 979-8-9910913-3-6

QC 20250812

Available from: 2025-08-06 Created: 2025-08-06 Last updated: 2025-08-12Bibliographically approved

Open Access in DiVA

No full text in DiVA

Other links

ProceedingsConference website

Authority records

Mohamed, Ali

Search in DiVA

By author/editor
Mohamed, Ali
By organisation
Media Technology and Interaction Design, MID
Media and CommunicationsHuman Computer Interaction

Search outside of DiVA

GoogleGoogle Scholar

urn-nbn

Altmetric score

urn-nbn
Total: 56 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf