The ‘What’s the Problem Represented to be?’ (WPR) method has become an influential and important scientific approach. This is not surprising since the perspective allows us to, not only understand and explain, but also to expose obscured oppressive structures, and change power differentials. Just as for any scientific theory or method that becomes a classic (see Davis, 1986), there is a risk that the approach is applied more or less instrumentally, as a premade recipe, and only to ‘traditional’ policies. In its basic form, we argue that the What’s the problem represented to be? approach is an underutilised form for the critical interrogation of sociomaterial artefacts (including media technologies, networks, platforms, systems and infrastructures). In fact, artefacts may sometimes be a better starting point for WPR since too many policy analyses begin (and end) in a description of the problem as it is (already) represented in a certain (textual) policy.